In Hong Kong, Kerry Centre decorated for Christmas with polar bear plush toys ordered from WWF. The toys were donated to The Salvation Army of Hong Kong after Christmas, adding further meaning to our festive celebration. In another campaign, over 300 personalized boxes filled with love and gifts were donated to help brighten the Spring Festival for underprivileged families. The "Box of Love" initiative was launched in January 2015 with the participation of colleagues from different companies of the Kuok Group. The boxes were individually filled and decorated by our staff members and delivered to children via the connection of HKCSS.
Our commitment to environmental sustainability also takes the form of sponsorships. In April 2015, a "Youth Energy Saving Award" cum "New Energy New Generation Solar Car Competition" was staged by ENB and EMSD to enhance young people's knowledge of renewable energy and energy efficiency. The Group is delighted to have supported this valuable competition by being a Platinum Sponsor.
The Group was also a Bronze Sponsor of the inaugural "Zero Carbon Building Conference" organized by the Construction Industry Council ("CIC") and Zero Carbon Building in October 2015. During the conference, renowned international and local experts offered their insights on ways to decarbonize high-rise buildings in sub-tropical and high density cities.
CIC and HKGBC co-organized the "WorldGBC Congress 2015 Hong Kong" in October. As a Patron Member of the HKGBC, the Group sponsored this global event in the sustainable construction field, hosted for the first time by Hong Kong.
We have been a longstanding supporter of worthy campaigns of The Community Chest of Hong Kong. In March and October 2015 respectively, our colleagues contributed towards the Chest’s "Skip Lunch Day" and "Dress Casual Day".
The Group sponsored a construction industry variety show entitled "Build a Better Hong Kong" jointly organized by the Development Bureau and CIC to raise funds for the Construction Charity Fund. The fund aims to foster a caring culture in the construction industry.
Seven properties managed by KPMSL made a joint effort during May and August 2015 to solicit staff and residents to donate clothes to Nepalese children affected by their country's major earthquakes. A total of 940 kilograms of clothing was collected and donated through the Hong Kong Environmental Protection Association.
In November, MegaBox teamed up with Youth Employment Start to host "Think Big@MegaBox Kowloon East Art Park". This year, 16 stores were set up by young entrepreneurs to sell DIY handcrafted products. The Kowloon East Art Park has developed a strong appeal to shoppers, while helping young people enhance their employability.
Donations collected from seven KPMSL managed properties were offered to Lok Sin Tong Benevolent Society's charity walk in November 2015. Meanwhile the Group provided sponsorship to an a cappella musical event of HKFYG.
Our operating units in Chengdu, Shenzhen and Hangzhou echoed the poverty alleviation initiatives of Kerry Group Kuok Foundation and contributed to various local charities during the Spring Festival. The entire staff team of the Chengdu office made a collective donation to aid the poor in Mianzhu, Sichuan Province, while our Shenzhen team donated to help the disadvantaged in Pingnan County, Fujian Province. A total of 145 employees of our Hangzhou office helped raise funds for poor families in Xiushui County, Jiangxi Province.
During the Spring Festival lion dance at Kerry Parkside, Shanghai, red packets from tenants were collected and donated to the Shanghai Healing Home. This charitable organization provides pre- and post-surgical care in a home-like environment to abandoned babies born with surgically correctable deformities.
In addition, Kerry Parkside was the venue sponsor of an event co-hosted by children’s charities in Shanghai and artspire, which organized talented young artists to donate paintings and drawings for auction. Funds raised went to help children living in poverty.
Our Nanjing office participated in a business-for-community charitable event to benefit the Red Cross in Qin Huai District in the city. This campaign, which solicited businesses in Nanjing to donate their profits made in one day, was staged between November 2014 and January 2015. Funds went to poor families to bring them festive cheer during the New Year and Spring Festival.